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Dashing Diva Debuts in Old Pasadena

Friday, January 5

Dashing Diva, an international beauty care chain with its flagship in Manhattan and global locations as diverse as Kuwait and the Philippines, has opened its first “mega-nail spa” in Old Pasadena. This 2500 square feet location is the largest franchised salon for Dashing Diva in the United States—bigger than even the chain New York City shops.

Dashing Diva Pasadena offers its distinctive services such as Basic Diva, All-Out Diva and Spoiled Diva Manicure and Pedicure, as well as waxing services. Dashing Diva Pasadena will also be the first salon in the chain to introduce a tea bar concept where clients will be able to enjoy one of 20 featured flavors of tea. This store retails Dashing Diva’s exclusive line of pre-decorated, full-cover nails, nail treatment and nail care products. Los Angeles locals and visitors can finally join the ranks of stars like Maggie Grace from “Lost” and Rose McGowan from “Charmed” and enjoy access to Dashing Diva’s exclusive innovation - Virtual Nails™. The patent-pending, revolutionary Virtual Nails™, available only at Dashing Diva, look and feel just like natural nails. Easy to apply and remove, they are a healthier alternative to acrylics, UV gels and tips. Virtual Nails boast a wearing power of 2 weeks.

“I’m excited to bring Dashing Diva to the Los Angeles area,” says franchisee Leila Lee. “I truly feel our Virtual Nails will be the future of nails and can’t wait to introduce this new product to California.” In addition, Dashing Diva Pasadena will be the first salon in the chain to feature the “Extra Virgin Collection.” This collection of nail polishes allows clients to have Dashing Diva’s best-selling shades in the “extra virgin” formula without the harmful chemicals DBP, toluene, and formaldehyde.

Dashing Diva is a leading nail care and spa brand with locations in premiere global areas "committed to providing the ultimate nail spa experience by integrating our comprehensive services and innovative nail and skin care products within a Dashing Diva Environment." The Pasadena spa is located at 27 North Raymond Avenue (between Colorado Boulevard and Union Street) in Old Pasadena.  Call (626) 449-DIVA for more information.



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