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City Receives Grant for Bicycle Safety Outreach

Published on Monday, November 3, 2014 | 11:08 am
 

The City’s Department of Transportation has received a $172,000 grant from the California Office of Traffic Safety (OTS) for a year-long bicycle safety outreach program to Pasadena-area children and their families.

In Pasadena, there were 98 reported collisions involving bicyclists in 2013, including 91 injuries and 2 fatalities. This grant funding will provide an opportunity to make bicycling safer by providing more visibility to bicyclists at night, providing properly fitting bicycle helmets to bicyclists and educating both bicyclists and motorists about bicycle safety.

The program includes distribution of bicycle lights and bicycle helmets in addition to the public education and outreach campaign. The grant also includes funding to upgrade the collision database system to help identify high crash rates.

The first bicycle light distribution event will be held on Tuesday, November 4, 2015, from 4 p.m. to 7 p.m. at the intersection of Marengo Avenue and Orange Grove Boulevard. The City’s Department of Transportation; Human Services and Recreation Department; Police Department; Pasadena Complete Streets Coalition, Day One and the Los Angeles County Bicycle Coalition will be providing free bicycle headlights and taillights to bicyclists who are riding without lights.

City staff and volunteers will outfit the bicycles with the new lights while educating bicyclists about bicycle safety. Similar bicycle light distribution events will continue throughout various Pasadena locations during the next several months until spring 2015.

When riding at night in California, a white front light and reflectors are required by law (CVC21201). More importantly, riding without lights and reflectors may be hazardous, since the bicyclist is less visible to motorists who are sharing the road. About 69% of bicyclist fatalities in 2012 in the U.S. were in urban areas, and 48% of the bicyclist fatalities occurred between 4 p.m. and midnight, according to the most recent data from the National Highway Traffic Safety Administration, (NHTSA “Traffic Safety Facts” April 2014 DOT HS 812018).

“California’s roadways are still among the safest in the nation,” said OTS Director Rhonda Craft. “But to meet future mobility, safety, and sustainability objectives, we must create safer roadways for all users. The City of Pasadena Department of Transportation will be using these and other resources to reach the vision we all share – Toward zero deaths, every 1 counts.”

Funding for this program is from the California Office of Traffic Safety through the National Highway Traffic Safety Administration.

Stay connected to the City of Pasadena! Visit us online at www.cityofpasadena.net; follow the city on Twitter @PasadenaGov, www.twitter.com/pasadenagov, and like us on Facebook at www.facebook.com/cityofpasadena. Or call the Citizen Service Center, 8:00 a.m. to 5:00 p.m., Monday through Friday, at (626) 744-7311.

 

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