Former Pasadena Mayor Bill Bogaard Endorses Councilmember Victor Gordo in Mayor's Race

Bogaard backs Gordo, enlists as Campaign Co-Chair and Treasurer

Published : Wednesday, October 9, 2019 | 12:08 PM

Former Pasadena Mayor Bill Bogaard has endorsed Councilmember and attorney Victor M. Gordo for Pasadena Mayor . Bogaard will serve as Gordo’s campaign Co-Chair and Treasurer.

In a boost to his campaign for Mayor of Pasadena, Pasadena City Councilmember and attorney Victor M. Gordo today announced he has received the support of former Pasadena Mayor Bill Bogaard, who will be serving as Gordo’s campaign Co-Chair and Treasurer.

Gordo publicly declared last week that he is running for Mayor of Pasadena in the March 3, 2020 election.

Bogaard, who served as Pasadena’s Mayor from 1999 to 2015, was the first directly-elected mayor of Pasadena since the 1940s and is the longest-serving mayor in the city’s history.

The former mayor said he is supporting Gordo because of Gordo’s ability to see both sides of an issue and work with a range of people and political viewpoints.

In a statement released with the announced endorsement, Bogaard said he was “delighted to endorse Victor Gordo for Mayor because he’s a leader that brings people together.”

“Time and time again on the Pasadena City Council, he has succeeded in building a consensus on a wide-range of complicated issues,” Bogaard said. “As someone who worked closely with Victor over the years, I appreciate his ability to hear differing viewpoints, then build a coalition that has strong support.”

Bogaard said he “enthusiastically” supports Gordo’s campaign for Mayor and looks forward “to helping him get elected.”

Gordo said he was humbled by the support he said he is receiving “from so many residents and neighborhood leaders from every part of our city.”

“To have Mayor Bill Bogaard, who has successfully dedicated his life’s work to improving the city of Pasadena, play such an important role in our campaign is a tremendous honor,” Gordo said in a statement. “I look forward to the work ahead and am committed to listening to and working with all residents of Pasadena to improve the quality of life for everyone in our city.”

Gordo has held a seat on the Pasadena City Council for 19 years. For almost 10 of those years Gordo also served as President of the organization which operates the Rose Bowl, overseeing its renovation and growth as one of the City’s key economic engines while striving to reduce its neighborhood impacts.

Gordo said he is running for Mayor “because too many Pasadenans believe they are unheard at the top of City Hall.”

On his campaign website, Gordo said he now believes “big outside developers have gained the upper hand over everyday Pasadena families.”

Those developers are working harder than ever to rapidly change Pasadena for the benefit of only a tiny few, Gordo said.

Gordo will face off against at least two opponents who have declared so far, current Mayor Terry Tornek and first-time candidate Major Williams.

Tornek was first elected to the Pasadena City Council in 2009, was re-elected in 2013 and was elected Mayor in April 2015. Williams is an entrepreneur who has not held elected office before.

Gordo has lived in Pasadena almost his entire life.

“My family moved to Pasadena when I was five, and it has been the only home I’ve ever known,” Gordo said.

Gordo and his parents immigrated from Mexico to Pasadena when he was a five-year-old child. He grew up in Pasadena and attended Pasadena public schools. He became the first person in his family to go to college, including Pasadena City College and then attending Azusa Pacific University.

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