South Pasadena Starts Work on 2020 Rose Parade Float

Published : Saturday, April 13, 2019 | 4:48 AM

South Pasadena’s float in the 2020 Rose Parade will celebrate the centennial of the 19th Amendment to the U.S. Constitution, which guaranteed women’s suffrage.

South Pasadena resident Laura Farber, who was confirmed as president of the 2020 Pasadena Tournament of Roses (TOR) Association in January, said she learned last month the South Pasadena Tournament of Roses (SPTOR) had decided to build their float around the 19th amendment theme, the South Pasadena Review reported Thursday.

“I’m so excited,” Farber  told the Review. She showed the Review a rough sketch of the design sent to her phone by a committee member from the SPTOR.

South Pasadena’s float is titled “Victory at Last.”

An announcement said Mike Mera, who designed South Pasadena’s float for the 2019 Rose Parade, also designed the 2020 float. His design won the 2019 Mayor Award.

In January, Farber announced the 2020 Rose Parade theme will be “The Power of Hope,” which she chose to encourage creativity among the designers, as well as the marching bands and equestrian participants.

“With hope, anything – in fact, everything – is possible,” she said then. “Hope is more than simply the possibility of fulfillment. Hope is dignity and respect, joy and happiness, aspiration and achievement. Hope never, ever quits. Through hope, we can aspire to be our best and in turn inspire those around us to reach higher.”

She also made it clear she was looking forward to the 100th anniversary of women’s suffrage in 2020.

The 19th Amendment, which guaranteed all citizens the right to vote, regardless of gender, was ratified in 1920.

South Pasadena claims to have built the oldest self-built float in the Rose Parade.

SPTOR Floral Director Chris Duenas-Metcalf told the South Pasadena Review Farber has been visiting the South Pasadena float construction site over the years.

When Farber was elected to the Tournament of Roses Executive Committee in 2012, she asked the SPTOR to consider women’s suffrage as a theme, he said.

Duenas-Metcalf said the float will contain items of jewelry and a hat, indicating the time when the best way for women to communicate their support for women’s suffrage was through clothing.

The float will also feature images of Susan B. Anthony and other leaders in the women’s suffrage movement in the 1920s.

Professionally, Farber is a partner in the Pasadena law firm of Hahn and Hahn, where she practices civil litigation with an emphasis in employment disputes.

Additionally, Farber is a member of the American Bar Association, where she serves as the State Delegate for California in the House of Delegates, Chair of the Latin America and Caribbean Initiative Council, a member of the Rule of Law Initiative Board, a member of the Steering Committee of the Nominating Committee, former member of the Board of Governors representing the State of California and past chair of the Young Lawyers Division.

Born in Buenos Aires, Argentina, Farber’s native language is Spanish. She earned her bachelor’s degree, cum laude, with departmental highest honors, in 1987 from UCLA, and her juris doctor, cum laude, in 1990 from Georgetown University.  Farber and her husband, Tomás Lopez, reside in South Pasadena and have two children, Christopher and Jessica.

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