DMI Music & Media Names Andrew Yeager and Annette Robinson Vice Presidents of Strategic Sales, DM Music In-Store

Andrew Yeager and Annette Robinson have been appointed to Vice Presidents of Strategic Sales In-Store for DMI Music & Media. DMI is an award-winning, full-service music agency that offers a comprehensive range of expertise and innovative marketing solutions that enable brands to leverage the power of music and entertainment. Mr. Yeager and Ms. Robinson will be responsible for securing and growing business relationships with national and regional brands.

Mr. Yeager has more than 20 years experience in media and entertainment. As a senior executive with Muzak LLC, he worked with top brands such as BCBG, Bloomingdale’s, Crate&Barrel, Levi’s and Macy’s to create in-store music experiences connecting retailers and their customers to the emotional power of music. Prior to joining DMI, he was vice president of digital for Truaxis, a MasterCard company. A graduate of Seattle University, he won a Stevie Award as Best US Account Executive. The Stevie Awards are the world’s premier business award competition.

Ms. Robinson has more than 15 years experience developing, executing and implementing go-forward, brand-building strategies developing ideal in-store experiences that resonate with brand goals. She has experience with major brands, such as Citibank, The Home Depot, Neiman Marcus, Pottery Barn and Saks Fifth Avenue. She is a graduate of Cal Poly State University, San Luis Obipso, with a degree in business administration. She was previously employed as vice president of sales and business development for Amistad Freight Services, and as vice president of national accounts for Muzak, LLC.

DMI Music & Media Solutions, 35 West Dayton Street, Pasadena, (626) 795-0432 or visit www.dmimusic.com.

Founded in 1997 by CEO and Chief Creative Officer Tena Clark, DMI Music & Media is located in Pasadena, California, with offices in New York City, Chicago and Atlanta, develops and executes comprehensive music branding strategies and programs using the emotional power of music to connect brands to consumers. DMI Music & Media’s unique solutions and creative executions create campaigns that break through to today’s media-savvy consumers for clients such as Delta Air Lines, Lucky Brand, Build-A-Bear Workshop®, General Mills, United Healthcare and Kohl’s.