New Businesses Moving Into Old Pasadena’s One Colorado

Five new tenants will set up shop in the Old Pasadena shopping and dining enclave One Colorado this summer.

Aesop, Alfred Coffee, Allbirds, Industrious and Rothy’s will all be doing business in the open air shopping center just off the north side of West Colorado Boulevard, between Fair Oaks and DeLacey avenues, according to a statement released Tuesday.

“We are thrilled to welcome these retailers to One Colorado,” said William Gervin, vice president leasing at ShopCore Properties.

“It’s exciting that digitally native brands like Rothy’s and Allbirds have chosen One Colorado to expand their retail footprint. All these brands are ideal additions to our elevated tenant mix at the center, and as they begin to serve the vibrant Pasadena community, we have no doubt One Colorado will continue to be the local favorite for premier shopping, dining and lifestyle,” Gervin said.

One Colorado spans a full city block and is an exceptional retail and dining experience in the heart of Old Pasadena.

Occupying just under 1,000 square feet, renowned Australian skincare brand Aesop will offer skin, hair and body care formulations created with the highest quality in mind. The store opened in late April 2021 and has brand consultants available to advise and educate customers to purchase the best product fit for their lifestyle.

Alfred Coffee, a California favorite that serves innovative coffee and tea drinks, will be occupying over 1,200 square feet of space. Built with a mission to ensure each person walks out as thrilled with their experience as they are with their drink.

“At Alfred, we are super selective in where we open new locations – the space needs to feel right, the community has to be underserved with specialty coffee and the building has to vibe with our brand aesthetic,” explained Josh Zad, Alfred founder and CEO. “Our cafe at One Colorado not only looks the part of Alfred with its architecture, but it will undoubtedly become a terrific space for the local community to enjoy our offerings, connect and discover new brands, and become a part of people’s daily routines.”

Industrious, the highest-rated flexible workspace provider in the U.S., will bring to life more than 27,000 square feet of space to form the open-air retail center’s only coworking space. Upon opening in July 2021, Industrious Old Pasadena will provide a professional atmosphere and thoughtfully designed spaces, with a hospitality-driven, member-centric approach. Additional features of the space include private offices and conference rooms, a wellness room, a dedicated community manager, member programming and events, access to the Industrious national network, and breakfast and snacks served daily. Additional information including amenities, booking and pricing can be found here.

Eco-friendly and sustainable accessory brand Rothy’s will be opening with 1,400 square feet of retail, offering sleek styles of shoes, purses and more made from recycled plastic. The retailer puts sustainability first, transforming eco-friendly materials into classic staples that look just as good as they feel.

“We fell in love with the historic charm of One Colorado and can’t wait to bring Rothy’s best-in-class retail experience to Pasadena,” said Giovanni Lepori, vice president of global retail development at Rothy’s. “As a brand which treasures community, the walkable and lively neighborhood felt like a natural fit for our third L.A. store — we’re excited to settle in among the vibrant food, retail and entertainment scene that makes Old Pasadena so special.”