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Pasadena Learn-to-Code App Sold to New York Firm

Published on Monday, May 31, 2021 | 3:35 pm
 

One of today’s leading learn-to-code apps for children and young creators, which was created by Pasadena-based codeSpark, has been sold to a New York-based company. The sales price was not disclosed.

The codeSpark Academy app has been acquired by BEGiN, a New York-based company that’s behind the proven early learning program HOMER.

The acquisition allows HOMER to expand from serving kids ages 0 to 6 to a comprehensive program for kids ages 0 to 10.

“We’re excited to have the codeSpark team join HOMER on our mission to give every child the best start to their learning journey and prepare them with the skills they need for a 21st century world.” Neal Shenoy, CEO and co-founder of BEGiN, said. “We do this by teaching the right skill, at the right time, in the right medium. We know coding is most effectively taught through a digital program, and in codeSpark we have a best in class, award-winning product which we’re thrilled to bring into the HOMER family.”

codeSpark Academy uses proprietary curriculum and creative tools that allow kids as young as four years old to design and code over 30,000 games and interactive stories. codeSpark said the program’s average annual growth rate the past three years has exceeded 80 percent. The app has been downloaded over 20 million times and was used in more than 40 percent of all US elementary schools in the past year, the Pasadena company added.

“We are thrilled to join the BEGiN family and become part of HOMER’s comprehensive learning program. Increasingly, our world is run by code, so it’s more important than ever that kids master 21st century skills,” Grand Hosford, co-founder and CEO of codeSpark, said. “The foundational milestones of the HOMER program are the perfect preparation for successfully mastering computational thinking skills with codeSpark Academy.”

BEGiN said the addition of codeSpark Academy and the expanded HOMER offering comes at a time when families are looking for at-home, supplemental learning solutions, after COVID-19 disrupted learning and led to an increased need for virtual learning. The company added the pandemic has also underscored that kids learn in a variety of ways.

Co-founded by digital entrepreneur Hosford and Disney veteran Joe Shochet, codeSpark Academy’s word-free interface and highly engaging gameplay teaches critical thinking, creativity and collaborative learning through a STEM based curriculum. codeSpark Academy is available for home use or via public schools, libraries, and nonprofits and has a presence in more than a third of the school districts in the United States.

codeSpark Academy has received multiple top-tier awards in both the academic and technology sectors, including a Parents’ Choice Award, and continues to educate and entertain over 30 million children and counting.

To learn more about codeSpark Academy, visit www.codeSpark.com.

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