Pasadena High School’s GCA Seniors Dive into Marketing and Vintage Gaming at Ayzenberg Group

Article and Photos courtesy of PASADENA HIGH SCHOOL SEPTEMBER 27, 2024

Pasadena High School’s GCA Seniors kicked off their mentorships on Wednesday with an exciting visit to Ayzenberg Group, where they met their community business partners. The students delved into the world of branding and explored various marketing platforms. One of the day’s highlights was engaging with Ayzenberg’s current art installation, Supercede. Adding a nostalgic twist, the students journeyed through the history of video games, playing classics like Pong on original vintage consoles such as the Atari. They even got hands-on with vintage arcade systems! A huge Bulldog thank you to the incredible team at Ayzenberg Group and Light Bringer Project—Tom, Jess, and Paddy—for creating such an unforgettable experience.